Mentum

Mobile World Congress, Barcelona, Spain

At MWC 2009, Mentum was a new company with a new brand and they wanted to stand out from the surrounding exhibits. Even though the Mentum exhibit was in

a 3M x 6M booth space, O&D made sure to use the full 6M height to place Mentum’s branding at the highest possible point. Repetition of the Mentum name and logo created a memorable impression to prospective clients.

The booth was very successful and a smaller version was created for North American venues.